FEatured Resource

Enrollment Marketing Pivot Playbook

Enrollment and marketing professionals in higher education are facing immense pressure.

  • Between the arrival of the enrollment cliff and changing student preferences, the landscape has never been more challenging.
  • Demand for online learning is growing, especially for graduate and adult learners, adding new complexity to traditional recruitment models.
  • If that wasn't enough, the 2024 financial aid cycle was plagued by delays and errors, and 2025 is already expected to be bumpy.

Higher ed professionals are feeling the strain — but they’re not out of options.

Across the country, institutions are adapting to meet the moment. Download our Enrollment Marketing Pivot Playbook to learn more about the strategic pivots helping institutions succeed in an increasingly competitive environment.
 

Get the Playbook

Enrollment Pivot Playbook
What's inside the playbook

Enrollment Marketing PIvot Playbook

What's Inside

Download our Enrollment Marketing Pivot Playbook to learn more about the critical challenges facing higher ed institutions and the strategies that can help you overcome them.

You'll find actionable tactics to: 

  • Re-engage non-enrolled first-year students.
  • Re-recruit and re-enroll stopouts.
  • Diversify recruitment populations and deliver personalization at scale.

With practical solutions, this guide provides the resources you need to thrive in an increasingly competitive landscape and keep your institution ahead of the curve.

Download the Playbook